FOODSERVICE BUSINESS INTELLIGENCE

We see what others don’t.

We’ve got a view of operator, distributor, and supplier data most teams never see. We’re synched non-stop, so we always know where to focus.
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Numbers don’t lie.

Shipment, menu, and market intel from sources like Circana, Technomic, and Placer.ai roll into a single view.

We read the data and tell the field where to head next — which products to push and which operators to call on.

A clear picture.

Stop chasing numbers. Our Power BI platform brings shipments, Salesforce activity, operator intel, and third-party data into a single view.

  • One lens for all your critical data
  • Visibility into distributor gaps
  • Fast reads on where business is stuck
  • Data the field can use now

Metrics that mean business.

Using field data, distributor reporting, and operator feedback, we double down on what’s working and pivot away from what’s not.

  • Grow points of distribution
  • Increase menu placements and segment penetration
  • Drive velocity, volume, and mix toward priority items
  • Win cross-sell and bundle opportunities

OUR BUSINESS INSIGHTS LEADERS

Headshot of Brad Hoffman

Brad Hoffman

VP, Business Intelligence
Headshot of Debbie Tozier

Debbie Tozier

SVP, Admin Operations
Headshot of Graham Humphreys

Graham Humphreys

President, The Culinary Edge

EXPLORE FURTHER

What we sell
Where we sell
How we sell
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Questions?

Curious how CORE uses data day to day?

Can you help us spot white space and new market opportunities?

Yes, we find pockets of demand (new segments, regions, and operator types) you’re not reaching where your product is a strong fit. Then we build and implement the plan to unlock it.

We combine menu analysis (adjacencies, affinities, flavor and format trends) with proprietary and syndicated data to zero in on the right cuisines, dayparts, and price points. We show chains where your products solve real menu and margin problems.

What data sources does CORE have access to?

We pull from all the major data streams in foodservice, including supplier sales, distributor shipments, operator menus, Circana, Technomic, Tastewise, Placer.ai, Salesforce, non-commercial, order management systems, and more. With one view, we can see what to act on fast.

Does CORE have access to commercial and non-commercial data?

Yes. We work across both commercial and non-commercial foodservice, with data on restaurants, healthcare, education, corporate, lodging, and more. That visibility shows us the full market, so we guide resources where the real opportunity is.

What kind of BI support should CORE sales clients expect?

Our Business Intelligence team works alongside sales to support active clients. We track performance, surface what’s working (and what’s not), and prioritize the accounts, products, and segments where focused sales execution will pay off.

When brands need to tackle a bigger question, like a specific consumer trend, category shift, or complex business challenge, that’s where consulting from The Culinary Edge comes in. Our innovation division delivers custom research and forward‑looking strategy beyond day‑to‑day sales support to inform what’s next.

Let’s change your course. Make insight your competitive advantage.

Let’s Talk